
Mortgage Research Center
Mortgage Research Center connects high-intent homebuyers with mortgage lenders ready to close. With deep category expertise and unmatched data precision, MRC delivers exclusive, real-time mortgage leads tailored for performance. Trusted by top lenders to drive volume, quality, and scalable growth in competitive markets.
About
Who We Are
Mortgage Research Center (MRC) isn’t your average lead provider. We’re a performance marketing powerhouse built inside one of the most trusted names in lending, fully licensed under NMLS #1907. Our DNA is mortgage. Our obsession is results. And we exist to fuel lender growth with smarter, faster, and more qualified connections.
What Makes Us Rad
We’re not just revolutionizing how borrowers find lenders. We’re reimagining how lenders win. MRC leads are:
- High-intent: Real buyers, real timelines, and real purchase power. Our users are actively researching loan options and ready to engage.
- Smartly Filtered: Whether it’s VA, FHA, USDA, or Conventional, our targeting goes beyond loan type. We connect borrowers with the right lender based on eligibility, location, and user-selected preferences.
- Performance-optimized: Every lead is designed to scale. We track results in real time, adjust campaigns with precision, and deliver consistent performance that lenders can count on.
Why Lenders Love Us
We play where intent meets impact. Our partnerships are built around:
- Vertical expertise: We’ve helped over 225,000 families find their path home.
- Customized campaigns: Whether you’re national or niche, we tailor traffic to fit your goals.
- End-to-end insights: From click to close, we can help you track it all, so you can prove ROI and scale faster.

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